CASE STUDY: Theater Retail

1. Challenge:
   To provide new product recommendations for a world-renowned Ballet Theatre's branded merchandise that will be sold in the Theatre's Gift Shop (as a profit center).
2. Approach:
   We presented a virtual product presentation that was on trend for the specific target audience.
3. Recommendations:
   Unique product offerings that were readily available and could be branded and shipped to meet the specific in hands deadline.
4. Results:
   Client generated profits in excess of $30,000.

CHALLENGE:

The client contacted us to present the branded merchandise ideas in late February. Final product was to be
manufactured and delivered the first week of May.

We were to provide a unique mix of products that would appeal to the specific target audience and generate
revenues for the client.

The client had only a two month selling cycle to move all products. The product mix was so successful that the client was able to place reorders on several items and sold out within the two month selling period.